Usage & Retention Manager at Airtel Tanzania
Job Overview
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Usage & Retention Manager at Airtel Tanzania
Usage & Retention Manager at Airtel Tanzania
Airtel Tanzania PLC
Dar es Salaam
Tanzania’s leading provider of prepaid, postpaid mobile, Internet services & Mobile Money.
Airtel Tanzania PLC is one of the leading providers of telecommunications and mobile money services with operations across Tanzania. Headquartered in Dar es Salaam, Airtel Tanzania ranks amongst the top 3 mobile services providers in Tanzania in terms of subscribers. Airtel Tanzania offers an integrated suite of telecommunications solutions to its subscribers, including mobile voice, data services as well as mobile money services both nationally and internationally. Airtel Tanzania aims to continue providing a simple and intuitive customer experience through streamlined customer journeys.
Role Purpose
Drive Airtel Money Revenue from New and existing Base:
- Customer Activations – GA’s
- Customer Activations – Base
- Airtime & Bundle purchase – Customer Initiated
- P2P – On-net, Off-net & IMT Outbound
- Paybills, Loans, Savings & Virtual Card
- Cash-Out – marketing of channels
- Loyalty & Rewards Programmes
- Responsible for CLM / Customer Value Management
Key Responsibilities:
1.Manage Airtel Money CLM / New customer acquisition and Retention
- Responsible for Driving customer adoption on AM –From New and existing never used Base
- Identify and analyze industry or geographic trends with business strategy implications regularly updating management on market and competitor activities and products and will be Responsible for AM Planning, pricing and promotional strategies
- Create business intelligence tools or systems, including design of related databases, spreadsheets, or outputs and maintain or update Airtel Money business intelligence tools, databases, dashboards, systems, or methods
- Collect mobile money business intelligence data from available industry reports, public information, field reports, or purchased sources.
- Synthesize current business intelligence or trend data to support recommendations for action.
- Provide historical, current, and predictive views of Airtel Money business performance, most often using data that has been gathered into a data warehouse or a data cube and occasionally working from operational data.
- Communicate with customers, competitors, suppliers, professional organizations, or others to stay abreast of industry or business trends.
- Analyze competitive market strategies through analysis of related product, market, or share trends.
- Establish an analytics capability to proactively identify opportunities for business units to efficiently leverage data. Working in conjunction with the team, he /she will develop the strategy and roadmap of the BI and analytics platform and drive the features and functions necessary to deliver the insights needed for evolving business needs
2.Provide reports for executive management business reviews.
- Extract data and provide reports on Airtel Money Customer Base, Agent base, product performance growth and Revenue Growth
- Prepare quarterly Airtel Money reports for presentation to the Airtel Tanzania board, monthly reports for Group business reviews including customer market share, agent market share, transaction volume share, transaction value share and market revenue share.
Analyze Airtel Money weekly Key Performance Indicators (KPI) highlighting reasons for growth or - decline on the strategic business KPIs
- Generate standard or custom reports summarizing business, financial, or economic data for review by executives, managers, clients, and other stakeholders
3.Give Airtel Money Commercial teams visibility on business performance
- Bring greater business visibility and insight to the broadest audiences of business users – business development(C2B, B2C, Mobile banking, B2B, consumer products(Cash In, Cash Out, P2P, Airtime Purchase, Data Bundles Purchase, Loans, Card), enterprise sales teams(corporate and merchant account performance), allowing any user in the organization to have we-based self-service access to up-to-the moment, relevant, and actionable intelligence.
- Generate customer and product reports providing technical support for existing reports, dashboards, or other tools.
- Airtel Money promotions & campaign tracking for respective product campaigns, customer acquisition initiatives, champion challengers, active customers tracking, product user profiling and segmentation
- Actively work on routine and ad hoc data and business projects involving querying from the data warehouse
4.Data Mining
- Effective communication to allocated contact centers including communication of processes and procedure.
- Document all processes that relate to sim registration and document verification.
- Analyze customer interactions to investigate opportunities for optimizing people, processes and technologies
- Take ownership of production and testing of data operations reports using provided data sources and tools (SQL Server, Power Query, and Power Pivot.)
- Work with data and product owners to verify and obtain approval that any transformed data retains its accuracy.
- Execute one off data extraction and manipulation jobs as required.
- Ensure that any data integrity issues are reported immediately and summarized weekly to management and others authorized to receive this information.
5.Support development implementation of Airtel Money report automation
- Lead the development and integration of data across the organization including the production, identification, and extraction of data from source systems, the transformation and loading of data into databases.
- Data Modeling, Dimensioning and New Reports Development in line with reporting requirements adhering to the processes, and ensuring the completeness, timeliness and accuracy of standard daily, weekly and monthly reports; as well as ad hoc reports.
- Work closely with the Airtel BI partners and vendors’ team to ensure that all ongoing development meets the business user requirements.
- Work closely with colleagues within IT and business planning and within the business to ensure consistency in data definitions and data usage.
- Establish and maintain policies and standards to guide data usage, storage, retention and development of definitions.
- Analyze and Simulate and Account for trends and Gaps in data provided and advise the business accordingly.
- Document specifications for business intelligence or information technology (IT) reports, dashboards, or other outputs.
6.Team & Stakeholder Engagement
- Prepare presentations on monthly performance for Sales and Distribution
- Manage timely flow of business intelligence information to users
7.Reporting
- Timely and accurate reporting of daily, weekly and monthly Data performance, target evaluation and overall processing
- Prepare and communicate to KYC management on a daily, weekly and monthly basis.
- Provide a comprehensive KYC daily, weekly and monthly performance report.
- Compile and analyze quantitative and qualitative reporting
8.Any other duties as may be assigned from time to time
Qualifications and Experience.
Educational Qualifications & Functional / Technical Skills
Bachelor’s degree in computer science/IT or related field
MBA will be an added advantage
Relevant Experience.
- At least 7 years’ experience in service reporting tools like Oracle Business Intelligence Enterprise Edition, Oracle Discoverer
- At least 5 years’ experience in hands-on experience in software development, systems administration and IT supporting service as well as programming technologies such as the .NET framework, Java, Delphi etc. is crucial
- Strong Business Knowledge – Must have exposure to telco Pricing and Planning preference will be given to candidates with Mobile Money Knowledge.
- Excellent with Data analytics & Presentation
Other requirements (Behavioral etc.)
- Critical Thinking and Problem solving
- High level of attention to detail and interpersonal skills
- Excellent written, oral communication skills and Negotiation Skills
- Should be able to work and deliver under pressure and squeezed timelines.
- Take ownership for the work assigned and have good follow through skills.
- Ability to consistently deliver accurate results on-time and hold others accountable.
- Demonstrate ability to work in an ambiguous and fast paced environment.
- Ability to successfully engage in multiple initiatives and manage multiple priorities.
- Exceptional eye for details
Deadline for receiving applications is 6th September 2024.
Please be advised that if you are not contacted within 14 working days of the advert closing date then you have not been shortlisted.
“Airtel Tanzania Plc does not charge any fee in connection with the application or recruitment process. Should you receive a solicitation for the payment of a fee, please disregard it”.
We are an equal opportunity employer and value diversity. We therefore do not discriminate against applicants on the basis of, among others, their race, disability, their race, disability, religion or gender. All employment opportunities are decided on the basis of qualifications, merit and business need
How to Apply :