Marketing and Branding Executive at Data Village Technologies 

Marketing and Branding Executive at Data Village Technologies 

Job Title: Marketing and Branding Executive

Company: Data Village Technologies 

Location:  Arusha

Department: Marketing

Reports To: Marketing Manager/Director

Application Deadline: 14.02.2025

Job Summary:

The Marketing and Branding Executive will be responsible for developing and executing strategic marketing initiatives that enhance brand awareness, drive customer engagement, and support business growth. This role involves coordinating marketing campaigns, managing brand assets, and collaborating with cross-functional teams to ensure consistent brand messaging.

Key Responsibilities:

• Develop and implement comprehensive marketing and branding strategies to promote the company’s products and services.
• Plan and execute marketing campaigns across digital, print, and social media platforms.
• Manage brand guidelines to ensure consistent visual and messaging standards across all channels.
• Conduct market research to identify trends, customer preferences, and competitive analysis.
• Collaborate with the design, sales, and product teams to create compelling marketing materials.
• Monitor and analyze campaign performance, providing insights and recommendations for optimization.
• Manage external agencies and vendors for marketing-related projects.
• Organize and participate in promotional events, trade shows, and industry exhibitions.
• Develop content for marketing collateral, including brochures, newsletters, blogs, and press releases.
• Maintain strong relationships with media, partners, and stakeholders to enhance brand visibility.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 3 years of experience in marketing, branding, or a related role.
• Strong understanding of digital marketing strategies and tools.
• Excellent communication, writing, and presentation skills.
• Proficiency in marketing software (e.g., CRM tools, Google Analytics, SEO/SEM tools).
• Creative thinking and problem-solving abilities.
• Strong project management and organizational skills.
• Ability to work effectively both independently and in a team environment.

Key Competencies:

• Strategic Thinking
• Creativity and Innovation
• Analytical Skills
• Relationship Management
• Attention to Detail
• Adaptability and Flexibility

Working Conditions:

• Full-time position, with occasional travel for events and meetings as required.
• Office-based with flexibility for remote work depending on company policy.

How to Apply:

Interested candidates should submit their resume, cover letter, and portfolio to: info@globalskill.co.tz

The company is an equal opportunity employer and values diversity in its workforce.