Head of Marketing Job Vacancy at Ramada Resort

Full Time Tanzania August 28, 2026 Sales And Marketing

Head of Marketing Job Vacancy at Ramada Resort

Job Opportunity: Head of Marketing

Job Details

Employer: Ramada Resort by Wyndham Dar Es Salaam
Position: Head of Marketing
Department: Marketing
Reports To: Cluster General Manager (Dotted-line to Director of Creative)
Industry: Hospitality, Tourism & Luxury Resort Management
Duty Station: Dar es Salaam, Tanzania
Employment Type: Full-Time
Posting Date: August 2026

Role Overview & Key Responsibilities

The Head of Marketing leads and executes commercially driven marketing strategies across the hotel cluster. This position focuses on strengthening brand positioning, increasing direct bookings, expanding customer acquisition, and delivering measurable revenue growth across rooms, F&B, MICE, and events.

Commercial Marketing Strategy: Develop annual cluster marketing plans aligned with revenue management goals; drive campaigns to boost Occupancy, ADR, RevPAR, and F&B/MICE sales with clear ROI metrics.
Digital Acquisition & Performance: Manage all digital channels (SEO, SEM, Google Ads, Meta Business Suite, CRM, and email marketing) to grow website traffic, optimize conversion rates, and lower customer acquisition costs.
Creative Direction & Brand Management: Create commercially focused briefs, direct external creative agencies, photographers, and videographers, and enforce brand compliance across all properties.
Reputation & Public Relations: Manage online guest reviews, drive strategic partnerships (airlines, tourism boards, influencers), and coordinate PR campaigns, trade shows, and media launches.
Cross-Functional Collaboration: Partner with the Cluster Sales Manager and Revenue Manager on demand-generation campaigns, special offers, and event promotion while maintaining Marketing as an independent function.
Budgeting & Analytics: Manage the annual marketing budget, evaluate spend against revenue contributions, and report monthly performance KPIs directly to executive leadership.

Qualifications & Experience Requirements

Education: Bachelor’s degree in Marketing, Business Administration, Communications, Hospitality Management, or a related field.
Work Experience: Minimum of 5 years of progressive marketing experience, preferably within multi-property hotels, hospitality, tourism, F&B, or lifestyle sectors.
Digital & Technical Proficiency: Hands-on mastery of Google Analytics, CMS platforms, CRM tools, SEO/SEM, Meta Ads Manager, and performance marketing attribution.
Commercial Expertise: Strong grasp of key hospitality metrics (Occupancy, ADR, RevPAR, direct booking channels) combined with proven agency management and visual direction skills.

How to Apply

Qualified marketing leaders should submit their application materials via email:

Email Application: Send your CV and copies of relevant academic certificates to [email protected]
Subject Line: Indicate Head of Marketing in the email subject line.

OTHER JOBS, TANZANIA JOBS, NGO's JOBS, NAFASI ZA AJIRA