Fastlink Safaris Job Vacancy, Digital Marketer | July 2025

Fastlink Safaris Job Vacancy, Digital Marketer | July 2025

Job Title: Digital Marketer

Department: Marketing

Industry: Air ticketing &Travel

Location: Dar es Salaam

Job Summary

We are looking for a passionate and data-driven Digital Marketing Executive to manage online marketing campaigns that drive traffic, generate leads, and increase bookings for our air ticketing and travel services. You will play a critical role in boosting our online visibility, promoting special offers, and engaging customers across various digital channels.

Key Responsibilities / Duties:

• Develop and execute digital marketing strategies to promote flights, travel packages, and seasonal offers.
  • Manage SEO and SEM efforts to improve visibility of travel-related keywords.
  • Plan and run paid ads on Google, Facebook, Instagram, and travel related platforms to increase ticket sales.
  • Create, schedule, and manage engaging content (posts, stories, newsletters) across digital channels.
  • Track, analyze, and report campaign performance using tools like Google Analytics, Meta Business Suite, and booking funnel data. • Collaborate with sales and reservations teams to align marketing with customer needs and flight availability.
  • Manage and update the company website and landing pages to reflect current promotions and pricing.
  • Use email marketing to engage previous customers and send targeted promotions or reminders.
  • Stay updated on airline offers, travel trends, and competitor campaigns to keep content and ads competitive.
• Monitor online reviews and maintain a strong digital brand reputation.

Job Requirements

Education:

• Bachelor’s degree in Marketing, Communications, or related field. • Language Skills:
• Proficiency in English language.

Experience:

• 3+ years of experience in of digital marketing experience, preferably in the travel or hospitality industry.

Technical Skills:

• Proficiency in Google Ads, Meta Ads, SEO tools, and analytics platforms. o Familiarity with online booking systems, travel platforms (like Amadeus, Sabre, or Galileo), is a plus.
• Strong content creation and copywriting skills tailored to the travel audience.
• Ability to analyze data and optimize campaigns for ROI and lead generation.
• Knowledge of travel regulations, seasonality trends, and destination marketing is an advantage.
• Basic graphic design skills (Canva, Photoshop).
• Familiarity with CRM tools like Mailchimp, HubSpot, or Zoho.

How to Apply

CLICK HERE TO APPLY