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About Us


The future of food is plant-based, and it tastes incredible. We’re leading the way when it comes to creating delicious, natural and nutritious foods that people want to eat and chefs want to cook with. We are the largest plant-based consumer product company in the world. We’re new but our brands are not. Since 1871, we have been the authority in the spreads category. History doesn’t hold us back, in fact it’s what makes us so unique. We have the knowledge and expertise of an established organisation with the agility, pace and creativity of a start-up. We are the future of food. We are Generation plant.

We are the #1 producer of plant-based spreads globally, with iconic brands FLORA, RAMA, BLUE BAND, PROACTIV, BECEL, and COUNTRY CROCK. We are also the proud owner of leading vegan cheese brand, VIOLIFE. Superior taste and quality are the standards we set for all our products.

We are the largest plant-based consumer products company in the world