Senior Communication Manager Job in Kenya
Job Overview
Senior Communication Manager Job in Kenya
Job Summary
To plan, manage and monitor the implementation of communication management activities and processes in order to deliver on approved operational plans in an effective and efficient manner.
Job Description
Senior Communications Manager
Job Purpose:
This role is responsible for the development and implementation of both internal and external communication strategies for the Bank and its subsidiaries. Their duties include developing the Bank’s messaging framework, managing the Bank’s relations with the media, developing editorial material for internal and external use, as well as providing executive communications support for the Bank’s leadership. The role holder will work with an internal team and at the same lead the Bank’s engagement with its strategic communications partners to deliver on the overall reputation objectives for the organization. The successful candidate will also lead in the creation and deployment of high-quality internal communication and colleague campaigns to build pride and advocacy amongst Absa colleagues.
Key Accountabilities:
Develop and roll out effective integrated communications strategies for the Bank and its subsidiaries to build brand relevance, connection and consideration by positively influencing audiences
Lead the Bank’s stakeholder engagement efforts including mapping relevant stakeholder groups and devising engagement methods
Advise the business on appropriate messaging based on understanding of internal and external audiences, operating environment, business strategies etc.
Build ongoing relationships and partnerships with journalists and other media practitioners as well as media houses
Create informative and interesting press releases, press kits, newsletters, and related marketing materials.
Understand the communication needs of the business partners and advise appropriately
Build ongoing relationships and partnerships with business teams to position Communications as a key contributor to overall business growth
Use internal communication channels (e.g., townhalls, Workplace, WhatsApp, newsletters etc.) to profile key business developments aligned to the organisation’s strategy
Review and measure the impact of the colleague-first approach for all campaigns and business communication and its overall impact on colleague engagement and satisfaction
Review all customer communication collateral to ensure clarity, simplicity and brand alignment
Coordinate and deliver Internal and External Communication and reports to inform decision making.
Participate at relevant internal and external forums as part of the Marketing and Corporate Relations department
Adhere to all compliance and reporting requirements
Key skills
Strategic thinking
Excellent writing skills
Ability to establish and maintain authentic relationships with stakeholders across different functions
Planning and organising
Rich networks in the media
Creativity and innovation in creating and choosing communication channels
Strong messaging skills
Project management skills
Resilience and flexibility
Quality/excellence mindset
Interpersonal sensitivity
Customer Service Orientation
Results Orientation
Ability to co-create as a team player
Discipline in execution
Writing and reporting
Adapting and responding to change
Qualifications:
University Degree or diploma in Communications
Professional certification and/or a master’s degree in related field is added advantage
Experience
Minimum of 8 years’ experience in Communications with at least 3 of those in a managerial role
Experience in journalism is an added advantage
Active member of professional network such as PRSK
Education
Bachelor`s Degrees and Advanced Diplomas: Communication Studies and Language (Required)
How to Apply
***Application Deadline – 4th April 2023***
